What's normal at 7, 11 and 14Four yellow flags before a coach conversationGirls JDL ends at U13: whats next?The parent who yells at every kidJDL, club academies, private academies explainedYour kid ready for MiniRoos yet?Late developer or done growing?When to leave a club NOWDay one period and sprint repeatsYou said yes to cones, now running drillsFootball Australia complaints: four steps before you lodgeThe team manager does 12 tasks weeklyParent messaged you about the coach?The first coach conversationGirls JDL: Full Time or Part Time?The introvert at footballOther parents think you favour your kidJDL extras mandatory? Your club breaks the ruleRetention reversed at 9pm: what to askA-League academies: how entry worksWhat junior football actually costs youATAR vs football: the Year 12 callWhat to say after your kid losesThe MPIO at your clubWhat that $500 registration actually coversWhat other parents actually judge at gamesThe claim order after a football injuryYour kid played 25 of 80 minutesYour daughter wants to be Sam KerrFive habits for running team WhatsApp well

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Common questions

Do I need an account to read?

No. 59 articles are free to read with no signup, no card, no email. Membership unlocks the rest of the library, audio, the AI, comments, cheat sheets, and a new article every day.

What is in the free articles?

The articles every football parent needs first. Age guides, registration questions, what fees actually pay for, how to spot a good club, how to read your kid's pathway. The bedrock stuff.

Can I cancel my membership?

Yes, any time. You keep access until the end of your current billing period, then drop back to visitor reading. No fees, no questions.

How much is membership?

$4.95 a month, billed monthly in AUD. Prefer to pay yearly? Choose $49/year at checkout and save $10. Cancel anytime.

How often does new content go live?

A new article every day. Members see every article the day it publishes. The free 59 are the launch set and stay free forever.

Who's behind USI?

No corporate backing, no club affiliation, no sponsorship. USI is independent on purpose, with no governing body, state body, or club to protect. Just parents getting straight answers in plain English.

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Payments go through Stripe, the same provider used by Apple, Amazon, and most Australian businesses. USI never sees your card. Your email is used for the newsletter and account access only, never sold or shared.

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